In the latest installment of a year-long advertising campaign on the Washington metro, subway riders are treated to a series of smart, mod photographs of leather-clad VPPs (very pretty people) who we assume are spies, operatives, or fugitives รก la Jason Bourne.
There’s a Carrie Moss with long hair, posing as though caught mid-mission, stilettos over socks, with some ambiguous surveillance equipment. Here’s a combat-boot-wearing genius looking as if he’s parachuted in to snatch your photograph. B-Team Pierce Brosnan and Patrick Macnee aren’t far behind
What does it mean? Well, they’ll tell you: “Nothing is what it seems.”
Except this is exactly what it seems: a cannily designed, self-consciously manipulative pitch for the International Spy Museum.
No comments:
Post a Comment